8 Easy Ways You Can Boost Your Small Business’ Success

by | Dec 12, 2018 | Entrepreneurship, Marketing | 0 comments

Small business success

It’s never been easier to run a small business, but that doesn’t mean it’s easy. Being a business owner is a life of risk, worry, and uncertainty, but it’s also one that most entrepreneurs wouldn’t trade for the world.

If you want to make sure your business is successful, you need to start taking advantage of the range of support tools available to you. These products, services, and features are all easy ways to streamline your operation, helping you focus on what you love.

Speed Up Payments

Modern small business has no excuse for slow, inefficient payment systems. There are various high-tech, flexible, low-investment card machine options for small businesses, with perhaps the best option being an all-in-one credit card machine. These accept various forms of payment, act as a till, and print receipts, making the whole payment process smooth and speedy. The Square Terminal is a great option for this.


Upgrade Your Tunes

If you have a brick-and-mortar business, ambiance can play a big part in customer appeal and satisfaction. Using a dedicated music service for business, such as Soundtrack Your Brand, can help you put together the perfect playlist for your business, and it also keeps all of your music above board when it comes to licensing.


Stay on Top of Your Taxes

Doing taxes is probably every small business owner’s least favorite part of the job, but it’s also an important and inevitable one. Using a tax software can greatly reduce the headache involved with the process, not to mention saving you time. This helpful guide to the best tax software for small businesses can help you choose the best one for you.


Streamline Processes

Internet presence is a huge factor in a business’ success these days, but staying on top of several social media accounts can take up a lot of time and effort. IFTTT (If This, Then That) is a really useful free tool that allows you to set up specific instructions that connect all your social media accounts together, such as tweeting Instagram photos as images instead of links or keeping your profile pictures in sync.


Schedule Social Media

Speaking of social media, another way to boost engagement while minimizing effort is to schedule posts ahead of time. Take a few hours to set up the upcoming week’s worth of social media posts, and schedule them on an integrated platform like Buffer — this will keep your online presence steady and active without constantly distracting you from your main work.


Invest In CRM Software

Customer Relationship Management (CRM) software is designed to keep all your contacts in one place, showing you key insights about your performance and your key customer base. Investing in good CRM software is essential for any fast-growing small business, helping you stay on top of everything and identify new opportunities. This detailed guide has some good advice on choosing one, as well as a ranking of the best 15 options.


Start to Delegate

Small business owners often struggle to delegate tasks if they have gotten used to doing most of the work themselves. If you don’t have money to employ more people, then take advantage of the huge database of freelancers on sites like Fiverr who can create marketing materials, do market research, write social media content, or even create a whole website for you.


Become a Calendar Pro

There are many scheduling apps available, but before investing in one, you should try to make the most out of your good old-fashioned Google calendar, especially if you use Gmail for work. These hacks can transform your calendar into an organizational tool without spending a penny.


Entrepreneurship will always be a risky business, but modern technology can help. There has never been more support available for small business owners, so it’s up to you to take advantage of this. These tools will not guarantee success — only hard work and luck can do that — but they will make it a lot easier for you to manage the multiple roles you have to juggle as a small business owner, freeing up time for the part of the job that excites you.  Photo via Pexels

Posted by Lucy Reed on December 12th, 2018


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